Aug 21, 2018

Gaborone: BancABC on 8thAug 2018 re-launched its Fresh Save Deposit Campaign, which is aimed at encouraging both existing and potential customers to practice a culture of saving by opening the Fresh Save Account.

The Fresh Save Account is just another way in which BancABC continues to invent financial solutions that empower the Bank’s customers to fulfil their dreams throughout each stage of their life’s journey, under the campaign theme, ‘’Thank yourself later’’. As opposed to emphasizing the importance of saving for a rainy day, the campaign messaging encourages the public to look into ways they could reward themselves, as they work hard for their money, and save towards specific goals

“As a financial services provider, we understand that the thought of saving can be daunting, but the rewards are worth the wait. It is not that people do not want to save, it is mostly because there is hardly any ‘extra cash’ left after paying the bills each month end.  With the Fresh Save account, we want to show Batswana that saving is not about putting away lots of money, but about saving the little they can, and having the patience to see some of your dreams and aspirations become a reality,’’ said BancABC Country Head of Retail Banking, Grace Setlhare - Mankanku.

The Bank also be running a competition which will incentivize not only exiting Fresh Save account holders but also those who will be opening new Fresh Save accounts. Customers will stand a chance to win P1000. 00 each week over a period of 8 weeks.

Concluded Grace Setlhare – Mankanku, “As a show of faith and commitment to ensuring our customers realize their aspirations, we as the Bank will outside the weekly competition, put on the table, the offer for new and existing Fresh Save account holders to stand a chance to double their deposit up to P50,000.00. With the holiday season fast approaching, we can think of many ways in which P50K could come handy.”

BancABC, Reshaping Africa, Reshaping African Banking.

About Atlas Mara

Atlas Mara ( was listed on the main market of the London Stock Exchange in December 2013. Atlas Mara's strategy is to create Sub-Saharan Africa's premier financial services institution through a combination of its experience, expertise and access to capital, liquidity and funding.

Its goals are to combine the best of global institutional knowledge with extensive local insights and to support economic growth and financial inclusion in the countries in which it operates.

About BancABC

BancABC Botswana is a part of the Atlas Mara Group. Our vision is to be the trusted local bank in Botswana, offering world-class solutions and building profitable, lifelong customer relationships through the provision of a wide range of innovative financial products and services to benefit all stakeholders. BancABC in Botswana, Mozambique, Tanzania, Zambia and Zimbabwe.

The group offers a diverse range of products in corporate banking, treasury services, retail & SME banking, asset management and stockbroking.